A study of the buying behaviour and usage pattern of gen Y consumers for fragrances in India

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dc.contributor.advisorRajneesh Krishna
dc.contributor.authorSwati, Bijaya
dc.date.accessioned2024-01-04T17:19:34Z
dc.date.available2024-01-04T17:19:34Z
dc.date.issued2017
dc.format.extent73p.
dc.identifier.other3876
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6358
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2015018
dc.titleA study of the buying behaviour and usage pattern of gen Y consumers for fragrances in India
dc.typeThesis
dcterms.identifier658.8342 SWA

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