Content analysis of lifebuoy soap television advertisements in the post liberalization era by Falguni Vasavada Oza
| dc.contributor.author | Oza, Falguni Vasavada | |
| dc.date.accessioned | 2024-01-21T17:57:28Z | |
| dc.date.available | 2024-01-21T17:57:28Z | |
| dc.date.issued | 2010 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/7220 | |
| dc.language.iso | en_US | |
| dc.publisher | ICFAI Press | |
| dc.source | Advertising Express (2010: Vol. 10, No. 04, April) | |
| dc.title | Content analysis of lifebuoy soap television advertisements in the post liberalization era by Falguni Vasavada Oza | |
| dc.type | Article |
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