Marketing innovation : an empirical study of the global airlines industry

Thumbnail Image

Files

2010056.pdf (1.09 MB)

Date

2012

Authors

Ghosal, Shirish Kumar

Journal Title

Journal ISSN

Volume Title

Publisher

Mudra Institute of Communications, Ahmedabad

Abstract

Description

Keywords

Citation

URI

http://ir.mica.ac.in/handle/123456789/5900

Collections

Dissertations and Thesis