Rural research project : TATA Trust

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dc.contributor.authorMona, Ayushi
dc.contributor.authorKakkar, Tamanna
dc.contributor.authorGupta, Kajol
dc.contributor.authorAparna, N.
dc.date.accessioned2025-02-09T19:50:40Z
dc.date.available2025-02-09T19:50:40Z
dc.date.issued2017
dc.descriptionRural Immersion Project – Area: Mithapur, District: Devbhoomi Dwarka, State: Gujarat
dc.description.abstractOur group of four undertook their Rural Immersion Project at Mithapur in Gujarat. Our partner organisation was the TATA Trust Group. In the first week of our program, we worked on the Education Sector with Coastal Salinity Prevention Cell (CSPC), followed by the Livelihood Program with Tata Chemicals Society for Rural Development (TCSRD). Both CSPC and TCSRD are part of the TATA Trust Group itself. We worked on the deliverables identified by the partner organisation to meet communication needs as well as provided recommendations to the partner organisations. The comprehensive project scope as well as findings are summarized below: ● Developing a marketing communication strategy that covers the field activities and undertakings of CSPC and TCSRD in the areas in and around Okhamandal Block. ● Content curation and design for social media as well as communication to various stakeholders
dc.identifier.otherGroup- 35, PGDMC Batch 2016-18
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/9495
dc.language.isoen
dc.publisherMICA
dc.subjectRural development & problems
dc.subjectstudy by students
dc.titleRural research project : TATA Trust

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