Children in Kirana store: building a case for retail communication by Anuradha Mohan Kumar, P.K.Sinha and Rajneesh Krishna

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dc.contributor.authorKrishna, Rajneesh
dc.date.accessioned2024-01-21T17:58:06Z
dc.date.available2024-01-21T17:58:06Z
dc.date.issued2003
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/7345
dc.language.isoen_US
dc.publisherJournal of Brand Management (2003: Vol. 10, No. 01, February 2003)
dc.sourceJournal of Brand Management (2003: Vol. 10, No. 01, February 2003)
dc.titleChildren in Kirana store: building a case for retail communication by Anuradha Mohan Kumar, P.K.Sinha and Rajneesh Krishna
dc.typeArticle

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