Outdoor medium : profiling the audience of it's forms

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorShubhra Saraf
dc.date.accessioned2023-12-15T17:24:03Z
dc.date.available2023-12-15T17:24:03Z
dc.date.issued2001
dc.format.extent68p.
dc.identifier.other00855
dc.identifier.other00856
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4833
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG99043
dc.subjectoutdoor advertising
dc.subjecttry match outdoor forms to different target audience
dc.subjectprofiling various outdoors forms
dc.subjectdemographic variables
dc.subjectage
dc.subjectsex
dc.subjectmode of transport
dc.subjecthorading
dc.subjectbus shelters
dc.subjectproduct recalled
dc.subjectreceptive audience
dc.subjectimpact of the place
dc.subjectMumbai
dc.titleOutdoor medium : profiling the audience of it's forms
dc.typeThesis
dcterms.identifier659.1342 SAR

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