A study of listening habits of car owners in Mumbai

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorAjay Kumar Gupte
dc.date.accessioned2023-12-15T17:27:05Z
dc.date.available2023-12-15T17:27:05Z
dc.date.issued1998
dc.format.extent60p.
dc.identifier.other00282
dc.identifier.other00283
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5558
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG199601
dc.subjectmedia planning
dc.subjectcar owners
dc.subjectFM radio
dc.subjectlisteners
dc.subjectpenetration
dc.subjectpopular time bands
dc.subjectprogramme preferences
dc.subjectperceptions
dc.titleA study of listening habits of car owners in Mumbai
dc.typeThesis
dcterms.identifier658.830223 GUP

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