Evaluating the effectiveness of ingredient branding : the Indian scenario

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dc.contributor.advisorKallol Das
dc.contributor.authorPandey, Sukirti
dc.date.accessioned2024-01-04T17:17:49Z
dc.date.available2024-01-04T17:17:49Z
dc.date.issued2012
dc.format.extent77p.
dc.identifier.other3460
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5910
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2010065
dc.titleEvaluating the effectiveness of ingredient branding : the Indian scenario
dc.typeThesis
dcterms.identifier658.827 PAN

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