Does comparative advertising work on Indian Youth?
dc.contributor.advisor | Varsha Jain | |
dc.contributor.author | Joshi, Vikrant Vilas | |
dc.date.accessioned | 2024-11-20T08:26:11Z | |
dc.date.available | 2024-11-20T08:26:11Z | |
dc.date.issued | 2010 | |
dc.format.extent | 110p. | |
dc.identifier.other | 003138 | |
dc.identifier.other | 003139 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/8963 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications Ahmedabad | |
dc.relation | PGPCMX200906 | |
dc.title | Does comparative advertising work on Indian Youth? | |
dc.type | Thesis | |
dcterms.dateCopyrighted | 2009-2010 |