Sports marketing in India : development of a fan relationship strategy for an IPl term in the off season (royal challengers Bangalore)

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dc.contributor.advisorC. D. Mitra
dc.contributor.authorMadani, Aneesh Surender
dc.date.accessioned2024-01-04T17:19:21Z
dc.date.available2024-01-04T17:19:21Z
dc.date.issued2010
dc.format.extent47p.
dc.identifier.other003026
dc.identifier.other003027
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6315
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2008068
dc.titleSports marketing in India : development of a fan relationship strategy for an IPl term in the off season (royal challengers Bangalore)
dc.typeThesis
dcterms.identifier658.82 MAD

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