Branded entertainment reality shows : a holy grail of product placements

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dc.contributor.advisorChandrika Parmar
dc.contributor.authorMathew, Sherly K.
dc.date.accessioned2023-12-15T17:25:58Z
dc.date.available2023-12-15T17:25:58Z
dc.date.issued2008
dc.format.extent40p.
dc.identifier.other002383
dc.identifier.other002384
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5357
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG200639
dc.titleBranded entertainment reality shows : a holy grail of product placements
dc.typeThesis
dcterms.identifier791.455 MAT

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