Relationship marketing

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99031.pdf (210.21 KB)

Date

2001

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Mudra Institute of Communications, Ahmedabad

Abstract

Description

Keywords

relationship marketing, best practices, services and non-services sector

Citation

URI

http://ir.mica.ac.in/handle/123456789/4820

Collections

Dissertations and Thesis