Study on the gratifications that women viewers derive from watching the program "Sthree" using a uses and gratifications approach

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dc.contributor.advisorPradeep Krishnatray
dc.contributor.authorSherly Sara Mathews
dc.date.accessioned2023-12-15T17:23:55Z
dc.date.available2023-12-15T17:23:55Z
dc.date.issued2000
dc.format.extent47p.
dc.identifier.other00674
dc.identifier.other00675
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4777
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG98045
dc.subjectwomen serials
dc.subjectviewers
dc.subjectdifferent motivations
dc.subjectage groups
dc.subjectralationship between program and gratification
dc.subjectproliferation of women serials
dc.subjectsouthern channels
dc.subjectprogramme content from producer point of view
dc.titleStudy on the gratifications that women viewers derive from watching the program "Sthree" using a uses and gratifications approach
dc.typeThesis
dcterms.identifier658.83830223 MAT

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