Potential of co-creation technology for e-tailing in Indian context : an exploratory study

Thumbnail Image

Files

2011139.pdf (2.61 MB)

Date

2013

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Mudra Institute of Communications, Ahmedabad

Abstract

Description

Keywords

Citation

URI

http://ir.mica.ac.in/handle/123456789/6086

Collections

Dissertations and Thesis