Ad awareness model for Castrol

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorVarsha Brajesh
dc.date.accessioned2023-12-15T17:24:05Z
dc.date.available2023-12-15T17:24:05Z
dc.date.issued2001
dc.format.extent46p.
dc.identifier.other00871
dc.identifier.other00872
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4842
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG99052
dc.subjectad awareness model
dc.subjectscheduling strategy
dc.subjectdecay curve base
dc.subjectmedia weights
dc.subjectcommonalities
dc.subjectdifferences
dc.titleAd awareness model for Castrol
dc.typeThesis
dcterms.identifier659.13072 BRA
dcterms.subjectCastrol
dcterms.subjectCastrol

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