Quizzing : evaluating its role in realms of viewers (consumer)preference for entertainment, importance in media content and as a vehicle for branded entertainment
| dc.contributor.advisor | Naval Bhargava | |
| dc.contributor.author | Doshi, Preet V. | |
| dc.date.accessioned | 2023-12-15T17:26:29Z | |
| dc.date.available | 2023-12-15T17:26:29Z | |
| dc.date.issued | 2009 | |
| dc.format.extent | 51p. | |
| dc.identifier.other | 002684 | |
| dc.identifier.other | 002685 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5455 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG2007036 | |
| dc.title | Quizzing : evaluating its role in realms of viewers (consumer)preference for entertainment, importance in media content and as a vehicle for branded entertainment | |
| dc.type | Thesis | |
| dcterms.identifier | 793.73 DOS |
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