Examining the use of animated spokes-characters for brand endorsement: a study of the indian scenario

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dc.contributor.advisorKallol Das
dc.contributor.authorKotamraju, Sai Sri Charan
dc.date.accessioned2024-01-04T17:19:16Z
dc.date.available2024-01-04T17:19:16Z
dc.date.issued2016
dc.format.extent58p.
dc.identifier.other3835
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6299
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG20140121057
dc.titleExamining the use of animated spokes-characters for brand endorsement: a study of the indian scenario
dc.typeThesis
dcterms.identifier658.827 KOT

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