Rural media : a study in Tamil Nadu
| dc.contributor.advisor | Pradip Chakravarty | |
| dc.contributor.author | Vishnu Athreya | |
| dc.date.accessioned | 2023-12-15T17:26:57Z | |
| dc.date.available | 2023-12-15T17:26:57Z | |
| dc.date.issued | 1997 | |
| dc.format.extent | iv, 74p. | |
| dc.identifier.other | 00124 | |
| dc.identifier.other | 00125 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5536 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG199554 | |
| dc.subject | media planning | |
| dc.subject | media habits | |
| dc.subject | lifestyle | |
| dc.subject | rural consumer | |
| dc.subject | two districts comparison | |
| dc.subject | two product categories | |
| dc.subject | media available for advertising | |
| dc.title | Rural media : a study in Tamil Nadu | |
| dc.type | Thesis | |
| dcterms.identifier | 302.2305482 ATH |
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