FM radio : scope for narrowcasting : a youth perspective

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dc.contributor.advisorShubhra Gaur
dc.contributor.authorShetty, Anulekha
dc.date.accessioned2023-12-15T17:24:17Z
dc.date.available2023-12-15T17:24:17Z
dc.date.issued2003
dc.format.extent92p.
dc.identifier.other001147
dc.identifier.other001148
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4920
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG200109
dc.subjectFM radio
dc.subjectunderstanding of brand identity
dc.subjectbrand image
dc.subjectyouth radio listeners
dc.subjectidentify the gape
dc.subjectnarrow casting of niche FM radio
dc.titleFM radio : scope for narrowcasting : a youth perspective
dc.typeThesis
dcterms.identifier658.830223 SHE

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