Comparing deep and frequent discounts

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dc.contributor.advisorPreeti Reddy
dc.contributor.authorPriya S.
dc.date.accessioned2023-12-15T17:24:12Z
dc.date.available2023-12-15T17:24:12Z
dc.date.issued2002
dc.format.extentiv, 51p.
dc.identifier.other001020
dc.identifier.other001021
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4888
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2039
dc.subjectsales promotion
dc.subjectcomparing Deep and Frequent discounts
dc.subjecteffect of consumer perception of average price
dc.subjectstock piling behaviour of consumers
dc.subjecteffect on quality
dc.subjecthigh involvement and low involvement products
dc.titleComparing deep and frequent discounts
dc.typeThesis
dcterms.identifier658.82 PRI

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