Visual identity : its role in brand building
| dc.contributor.advisor | Nirmal Goswami | |
| dc.contributor.author | Sripriya Hariharan | |
| dc.date.accessioned | 2023-12-15T17:26:27Z | |
| dc.date.available | 2023-12-15T17:26:27Z | |
| dc.date.issued | 1997 | |
| dc.format.extent | ii, 106p. | |
| dc.identifier.other | 00100 | |
| dc.identifier.other | 00101 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5447 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG199546 | |
| dc.subject | client servicing | |
| dc.subject | visual identity | |
| dc.subject | identity development process | |
| dc.subject | launch, maintenance | |
| dc.subject | evaluation | |
| dc.subject | Godrej | |
| dc.subject | Arvind Mills | |
| dc.title | Visual identity : its role in brand building | |
| dc.type | Thesis | |
| dcterms.identifier | 658.827 HAR | |
| dcterms.subject | Wills | |
| dcterms.subject | Coca Cola | |
| dcterms.subject | Dunhill | |
| dcterms.subject | Unilever | |
| dcterms.subject | Tango | |
| dcterms.subject | Ruf and Tuf | |
| dcterms.subject | Cinthol |
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