How and why fairs and festivals are used as a branding platform by FMCG companies

Simple item page
dc.contributor.advisorHemant Trivedi
dc.contributor.authorSharma, Dhruv
dc.date.accessioned2024-01-04T17:17:55Z
dc.date.available2024-01-04T17:17:55Z
dc.date.issued2012
dc.format.extent60p.
dc.identifier.other3486
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5939
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2010091
dc.titleHow and why fairs and festivals are used as a branding platform by FMCG companies
dc.typeThesis
dcterms.identifier658.827 SHA

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
2010091.pdf
Size:
336.07 KB
Format:
Adobe Portable Document Format
Download

Collections

Dissertations and Thesis