A perspective on global advertising

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dc.contributor.advisorVijay Nagrare
dc.contributor.authorAshima Tiku
dc.date.accessioned2023-12-15T17:23:33Z
dc.date.available2023-12-15T17:23:33Z
dc.date.issued1998
dc.format.extent111p.
dc.identifier.other00290
dc.identifier.other00291
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4540
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG1996008
dc.subjectclient servicing
dc.subjectglobal brand
dc.subjectstandardise, localise
dc.subjectcommunicating worldwide
dc.subjectglobal advertising
dc.subjectconclusions
dc.titleA perspective on global advertising
dc.typeThesis
dcterms.identifier659.10901 TIK

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