A dual-system approach to understanding "generation Y" decision making by V. Viswanathan and Varsha Jain

Simple item page
dc.contributor.authorJain, Varsha
dc.date.accessioned2024-01-21T17:55:48Z
dc.date.available2024-01-21T17:55:48Z
dc.date.issued2013
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6756
dc.language.isoen_US
dc.publisherJournal of Consumer Marketing (2013: Vol. 30, No. 06)
dc.sourceJournal of Consumer Marketing (2013: Vol. 30, No. 06)
dc.titleA dual-system approach to understanding "generation Y" decision making by V. Viswanathan and Varsha Jain
dc.typeArticle

Files

Original bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
FP_570.pdf
Size:
143 KB
Format:
Adobe Portable Document Format
Download

Collections

Research Articles