Rural Immersion project : GIAN (Grassroots Innovation Augmentation Network)

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RI Project Report_29_GIAN.pdf (972.47 KB)

Date

2021

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Publisher

MICA

Abstract

The rural side of India is generally ignored when it comes to the innovations and we almost always forget it for a fact that they are the ones that actually bring a lot of change to our country. The innovations that are generated through the needs in the rural areas are not only of help to the rural areas, but also to the urban areas of the country and elsewhere too. We are lucky to have MICA adopt Rural Immersion as one of it’s most important and integral parts of the curriculum for us to learn better about the innovations in the rural areas. The idea of Rural Immersion is to bring us closer to the innovations created in these rural areas and help them solve the challenges in the communication of these innovations to the rest of the country and hopefully outside too. In this exercise, we will be trying to help one of such organisations GIAN in the communication of their innovative ideas and products. We will be making posters for a few of the products and innovative ideas that GIAN has facilitatedThe rural side of India is generally ignored when it comes to the innovations and we almost always forget it for a fact that they are the ones that actually bring a lot of change to our country. The innovations that are generated through the needs in the rural areas are not only of help to the rural areas, but also to the urban areas of the country and elsewhere too. We are lucky to have MICA adopt Rural Immersion as one of it’s most important and integral parts of the curriculum for us to learn better about the innovations in the rural areas. The idea of Rural Immersion is to bring us closer to the innovations created in these rural areas and help them solve the challenges in the communication of these innovations to the rest of the country and hopefully outside too. In this exercise, we will be trying to help one of such organisations GIAN in the communication of their innovative ideas and products. We will be making posters for a few of the products and innovative ideas that GIAN has facilitated

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Keywords

Virtual Immersion Work, Grassroots innovation, market research, project development, provide design

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URI

https://ir.mica.ac.in//handle/123456789/9922

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Rural Immersion Projects