Billboards in the desert : a study of current website promotion in the Indian context

dc.contributor.advisorP. K. Sinha
dc.contributor.authorArvind Krishnamoorthy
dc.contributor.authorKartikeya Shukla
dc.date.accessioned2023-12-15T17:23:50Z
dc.date.available2023-12-15T17:23:50Z
dc.date.issued2000
dc.format.extent74p.
dc.identifier.other00608
dc.identifier.other00609
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4740
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG98011
dc.relationPG98019
dc.subjectInternet
dc.subjectweb site promotion
dc.subjectsuccessful players
dc.subjecteffective lonline business
dc.subjectrole of promotions
dc.subjectconsumer motivation
dc.titleBillboards in the desert : a study of current website promotion in the Indian context
dc.typeThesis
dcterms.identifier658.82 KRI

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