Billboards in the desert : a study of current website promotion in the Indian context
| dc.contributor.advisor | P. K. Sinha | |
| dc.contributor.author | Arvind Krishnamoorthy | |
| dc.contributor.author | Kartikeya Shukla | |
| dc.date.accessioned | 2023-12-15T17:23:50Z | |
| dc.date.available | 2023-12-15T17:23:50Z | |
| dc.date.issued | 2000 | |
| dc.format.extent | 74p. | |
| dc.identifier.other | 00608 | |
| dc.identifier.other | 00609 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/4740 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG98011 | |
| dc.relation | PG98019 | |
| dc.subject | Internet | |
| dc.subject | web site promotion | |
| dc.subject | successful players | |
| dc.subject | effective lonline business | |
| dc.subject | role of promotions | |
| dc.subject | consumer motivation | |
| dc.title | Billboards in the desert : a study of current website promotion in the Indian context | |
| dc.type | Thesis | |
| dcterms.identifier | 658.82 KRI |
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