Word of mouth advertising, what, why and how

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dc.contributor.advisorK. Venkataraman
dc.contributor.authorSirish Nimmagadda
dc.date.accessioned2023-12-15T17:23:47Z
dc.date.available2023-12-15T17:23:47Z
dc.date.issued1999
dc.format.extent39p.
dc.identifier.other00512
dc.identifier.other00513
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4715
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG199741
dc.subjectword of mouth advertising
dc.subjectunderstanding word of mouth advertising
dc.subjecttechinques
dc.subjectbuilding
dc.subjectflow of communications
dc.subjectbody language
dc.subjectInternet
dc.subjectsymbols
dc.subjectcase study
dc.titleWord of mouth advertising, what, why and how
dc.typeThesis
dcterms.identifier659.131 NIM

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