Credit cards service quality in India : testing the applicability of SERVQUAL scale

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dc.contributor.advisorPradeep Krishnatray
dc.contributor.authorNeha Rae
dc.date.accessioned2023-12-15T17:25:20Z
dc.date.available2023-12-15T17:25:20Z
dc.date.issued1997
dc.format.extent80p.
dc.identifier.other0077
dc.identifier.other00199
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5225
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG199525
dc.subjectmarketing research
dc.subjectservice quality
dc.subjectsevquail
dc.subjectqualitative study
dc.titleCredit cards service quality in India : testing the applicability of SERVQUAL scale
dc.typeThesis
dcterms.identifier658.834 RAE

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