Memes in the digital culture and their role in advertising and promotion
dc.contributor.advisor | Pooja Thomas | |
dc.contributor.author | Sharma, Harshit | |
dc.date.accessioned | 2024-01-04T17:19:41Z | |
dc.date.available | 2024-01-04T17:19:41Z | |
dc.date.issued | 2018 | |
dc.format.extent | 42p. | |
dc.identifier.other | 3916 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6377 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications, Ahmedabad | |
dc.relation | PG2016034 | |
dc.subject | internet advertising | |
dc.subject | sales promotion | |
dc.subject | communication in marketing | |
dc.title | Memes in the digital culture and their role in advertising and promotion | |
dc.type | Thesis | |
dcterms.identifier | 659.144 SHA |
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