Understanding online purchase decisions : validation of Murray's theory of psychogenic needs

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dc.contributor.advisorSatyajeet Nanda
dc.contributor.authorMahadevan, Srividya
dc.date.accessioned2024-11-20T08:26:13Z
dc.date.available2024-11-20T08:26:13Z
dc.date.issued2011
dc.identifier.other003266
dc.identifier.other003267
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/8983
dc.language.isoen_US
dc.publisherMudra Institute of Communications Ahmedabad
dc.relationPG2009050
dc.titleUnderstanding online purchase decisions : validation of Murray's theory of psychogenic needs
dc.typeThesis
dcterms.dateCopyrighted2009-2011

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