Influencer marketing: a study to identity antecedents of consumer behaviours of GEN-Z

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dc.contributor.advisorKallol Das
dc.contributor.authorChaudhary, Shrutika
dc.date.accessioned2023-12-15T17:23:39Z
dc.date.available2023-12-15T17:23:39Z
dc.date.issued2022
dc.format.extent258p.
dc.identifier.other4089
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4645
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relation20200402028
dc.titleInfluencer marketing: a study to identity antecedents of consumer behaviours of GEN-Z
dc.typeThesis
dcterms.identifier658.83 CHA

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