How in-app advertising works on generation Y?

Thumbnail Image

Files

2011030.pdf (577.77 KB)

Date

2013

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Mudra Institute of Communications, Ahmedabad

Abstract

Description

Keywords

Citation

URI

http://ir.mica.ac.in/handle/123456789/6025

Collections

Dissertations and Thesis