Customer relationships in e-retail in India : a customer retention framework as a potent marketing management strategy

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dc.contributor.advisorAnita Basalingappa
dc.contributor.authorMalpani, Prateek Rajendra
dc.date.accessioned2024-01-04T17:18:12Z
dc.date.available2024-01-04T17:18:12Z
dc.date.issued2013
dc.format.extent83p.
dc.identifier.other3580
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6036
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2011047
dc.titleCustomer relationships in e-retail in India : a customer retention framework as a potent marketing management strategy
dc.typeThesis
dcterms.identifier658.812 MAL

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