A study of how storytelling platforms channel their brand communities
dc.contributor.advisor | Pooja Thomas | |
dc.contributor.author | Sarkar, Roopkatha | |
dc.date.accessioned | 2024-01-04T17:20:19Z | |
dc.date.available | 2024-01-04T17:20:19Z | |
dc.date.issued | 2021 | |
dc.format.extent | 31p. | |
dc.identifier.other | 4022 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6480 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications, Ahmedabad | |
dc.relation | PG20190126203 | |
dc.subject | TEDX study | |
dc.subject | storytelling platform | |
dc.subject | channel | |
dc.subject | brand community | |
dc.subject | case study | |
dc.title | A study of how storytelling platforms channel their brand communities | |
dc.type | Thesis |
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