Direct marketing : selling through relationships
| dc.contributor.advisor | Nirmal Goswami | |
| dc.contributor.author | Mozumdar, Anirban | |
| dc.date.accessioned | 2024-11-20T08:25:57Z | |
| dc.date.available | 2024-11-20T08:25:57Z | |
| dc.date.issued | 1997 | |
| dc.format.extent | iv, 172p. | |
| dc.identifier.other | 0053 | |
| dc.identifier.other | 0054 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/8835 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications Ahmedabad | |
| dc.relation | PG1995008 | |
| dc.subject | client servicing | |
| dc.subject | direct marketing | |
| dc.subject | roles | |
| dc.subject | efficiencies | |
| dc.subject | case studies | |
| dc.title | Direct marketing : selling through relationships | |
| dc.type | Thesis | |
| dcterms.dateCopyrighted | 1995-1997 | |
| dcterms.subject | British Airways | |
| dcterms.subject | DHL | |
| dcterms.subject | Titan | |
| dcterms.subject | Birla 3M Post It | |
| dcterms.subject | Philips |
Files
Original bundle
1 - 1 of 1