An attempt towards quantifying brand equity

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dc.contributor.advisorR. Panda
dc.contributor.authorMukul, Ashish
dc.date.accessioned2023-12-15T17:25:28Z
dc.date.available2023-12-15T17:25:28Z
dc.date.issued2007
dc.identifier.other002129
dc.identifier.other002130
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5253
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG200515
dc.titleAn attempt towards quantifying brand equity
dc.typeThesis
dcterms.identifier658.827 MUK

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