Rural Research Project: Sewa initiative Hansiba

Simple item page
dc.contributor.authorKaur, Gursimran
dc.contributor.authorKhan , Ipshita
dc.contributor.authorMewara, Priyal
dc.contributor.authorChanda, Rajeev
dc.contributor.authorSikka, Stuti
dc.date.accessioned2024-12-20T16:14:31Z
dc.date.available2024-12-20T16:14:31Z
dc.date.issued2016
dc.description.abstractAll major fashion brands in this segment operate and invest heavily in brand stories majoring following on either the artisan’s behind the story moments or the quality of the work or the story of their crafts.  Social media has become the primary mode to interact with their consumers. This majorly helps these brands to build a base of loyal customers leading to repeat purchase patterns.
dc.description.sponsorshipSewa initiative Hansiba
dc.identifier.otherPGDMC Batch 2015-17
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/9220
dc.language.isoen
dc.publisherMICA
dc.subjectRural development & problems
dc.subjectstudy by students
dc.titleRural Research Project: Sewa initiative Hansiba

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Gursimran Kaur, Ipshita Khan, Priyal Mewara, Rajeev Chanda, Stuti Sikka.pdf
Size:
1.17 MB
Format:
Adobe Portable Document Format
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed to upon submission
Description:
Download

Collections

Rural Immersion Projects