Exploring the role of social media communications in the success of professional sports leagues: An emerging market perspective by Jay Trivedi, Sigma Soni and Amit Kishore
dc.contributor.author | Trivedi, Jay | |
dc.contributor.author | Soni, Sigma | |
dc.contributor.author | Kishore, Amit | |
dc.date.accessioned | 2024-01-21T17:56:41Z | |
dc.date.available | 2024-01-21T17:56:41Z | |
dc.date.issued | 2020 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/7050 | |
dc.language.iso | en_US | |
dc.publisher | Taylor & Francis Online | |
dc.source | Journal of Promotion Management | |
dc.title | Exploring the role of social media communications in the success of professional sports leagues: An emerging market perspective by Jay Trivedi, Sigma Soni and Amit Kishore | |
dc.type | Article |
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