AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat by Varsha Jain
dc.contributor.author | Jain, Varsha | |
dc.date.accessioned | 2024-01-21T19:19:18Z | |
dc.date.available | 2024-01-21T19:19:18Z | |
dc.date.issued | 2023 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/7827 | |
dc.language.iso | en_US | |
dc.publisher | Wiley-Blackwell Publishing Ltd. | |
dc.source | Journal of Consumer Behaviour | |
dc.title | AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat by Varsha Jain | |
dc.type | Other |
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