Developing a technique for a brand to identify a musical fit for advertising to increase ad effectiveness
| dc.contributor.advisor | Nagesh Rao | |
| dc.contributor.author | Sood, Manveer | |
| dc.date.accessioned | 2024-01-04T17:18:29Z | |
| dc.date.available | 2024-01-04T17:18:29Z | |
| dc.date.issued | 2014 | |
| dc.format.extent | 47p. | |
| dc.identifier.other | 3655 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6117 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG2012032 | |
| dc.title | Developing a technique for a brand to identify a musical fit for advertising to increase ad effectiveness | |
| dc.type | Thesis | |
| dcterms.identifier | 659.1 SOO |
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