Understanding emergence of influencer marketing on - instagram and its scope for social media marketing : a study of smartphone category
| dc.contributor.advisor | Falguni Vasavada Oza | |
| dc.contributor.author | Samant, Siddharth | |
| dc.date.accessioned | 2024-01-04T17:19:45Z | |
| dc.date.available | 2024-01-04T17:19:45Z | |
| dc.date.issued | 2018 | |
| dc.format.extent | 56p. | |
| dc.identifier.other | 3928 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6389 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG2016065 | |
| dc.subject | online social networks in business | |
| dc.subject | social media marketing | |
| dc.subject | social change | |
| dc.subject | mobile phone | |
| dc.title | Understanding emergence of influencer marketing on - instagram and its scope for social media marketing : a study of smartphone category | |
| dc.type | Thesis | |
| dcterms.identifier | 658.874 SAM |
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