Promo planning for TV programs : an emerging science
| dc.contributor.advisor | Atul Phadnis | |
| dc.contributor.author | Dayal, Aman | |
| dc.date.accessioned | 2023-12-15T17:24:16Z | |
| dc.date.available | 2023-12-15T17:24:16Z | |
| dc.date.issued | 2003 | |
| dc.format.extent | 50p. | |
| dc.identifier.other | 001137 | |
| dc.identifier.other | 001138 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/4915 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG200104 | |
| dc.subject | promo planning | |
| dc.subject | channel | |
| dc.subject | paid programme | |
| dc.subject | clean programme | |
| dc.subject | consumption paten | |
| dc.subject | TG | |
| dc.subject | task perform | |
| dc.title | Promo planning for TV programs : an emerging science | |
| dc.type | Thesis | |
| dcterms.identifier | 659.111 DAY |
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