Influence of brands through IPL-5 on brand recall and purchase intention of consumers

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dc.contributor.advisorShubhra Gaur
dc.contributor.authorKumar, Snigdha Sunil
dc.date.accessioned2024-01-04T17:18:24Z
dc.date.available2024-01-04T17:18:24Z
dc.date.issued2013
dc.identifier.other3634
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6094
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2011152
dc.titleInfluence of brands through IPL-5 on brand recall and purchase intention of consumers
dc.typeThesis
dcterms.identifier658.8342 KUM

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