The media masters: Behind the scenes of live events
| dc.contributor.author | Tulika Yadav | |
| dc.date.accessioned | 2024-01-07T09:39:35Z | |
| dc.date.available | 2024-01-07T09:39:35Z | |
| dc.date.issued | 2022-03-07 | |
| dc.description.abstract | Let’s talk LIVE events! In our third episode, we welcome Mrs Tulika Yadav, Former Chief Marketing Officer at PayTM Insider.in and Former Head of Marketing & Ticketing for OML Festivals. We examine the challenges that the LIVE events industry has faced due to the pandemic, the hybridisation of virtual and in-person festivals, and the benefits of taking a sabbatical. Stay tuned for a conversation about: 1. How the LIVE events industry mitigated the effects of the pandemic (1:04) 2. The future of LIVE entertainment (5:14) 3. Hitting restart by taking a sabbatical (15:00) | |
| dc.identifier.uri | https://www.youtube.com/watch?v=1TfOn1JmqbI&list=PL9uPuGAyHIQhYIUeRic04kD5atxfrVAFm&index=14 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6559 | |
| dc.language.iso | en | |
| dc.publisher | MICA Ahmedabad | |
| dc.relation.ispartofseries | MICAST; Season 06 Episode 3 | |
| dc.title | The media masters: Behind the scenes of live events | |
| dc.type | Video |