Integration of B2B and B2C communication strategy for effective marketing communication in electrical industry

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dc.contributor.advisorAnjali Bansal
dc.contributor.authorShah, Dharmil
dc.date.accessioned2024-01-04T17:19:20Z
dc.date.available2024-01-04T17:19:20Z
dc.date.issued2016
dc.format.extent45p.
dc.identifier.other3848
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6313
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG20140121106
dc.titleIntegration of B2B and B2C communication strategy for effective marketing communication in electrical industry
dc.typeThesis
dcterms.identifier658.8 SHA

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