Baker’s Point Bakery and Cafe
| dc.contributor.author | Ghotikar, Shivani | |
| dc.contributor.author | Chugh, Shivanshi | |
| dc.contributor.author | Varma, Tushar | |
| dc.date.accessioned | 2024-09-06T07:34:49Z | |
| dc.date.available | 2024-09-06T07:34:49Z | |
| dc.date.issued | 2018 | |
| dc.description | MI IMPACT Immersion Project - City: Ahmedabad District: Ahmedabad State: Gujarat, | |
| dc.description.abstract | This project was for the client Hearty Mart, a Gujarat-based conglomerate operating in the fields of supermarket retail, HoReCa, spices, packaging solutions, logistics, beverages, and agriculture. This 16-year old company, having stood the test of time, offered numerous learning opportunities. However, with its recent foray into the HoReCa sector with its bakery and café under the name Baker’s Point stood out as an opportunity to create a lasting impact. As a one-of-its-kind offering for the rural and urban populace, it had tremendous scope to be scaled up, and provide an ideal platform for application of classroom learnings. | |
| dc.description.sponsorship | Hearty Mart | |
| dc.identifier.other | PGDM Batch 2018-22 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/8335 | |
| dc.language.iso | en | |
| dc.publisher | MICA | |
| dc.relation.ispartofseries | Team Hearty Mere Saathi | |
| dc.subject | Food products | |
| dc.subject | marketing | |
| dc.title | Baker’s Point Bakery and Cafe |