The new paradigm shift of brand loyalty : cognitive brand loyalty versus acquired brand loyalty
| dc.contributor.advisor | Atul Tandan | |
| dc.contributor.author | Tiwary, Rohan | |
| dc.date.accessioned | 2023-12-15T17:25:00Z | |
| dc.date.available | 2023-12-15T17:25:00Z | |
| dc.date.issued | 2005 | |
| dc.format.extent | x, 51p. | |
| dc.identifier.other | 001733 | |
| dc.identifier.other | 001734 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5143 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG200344 | |
| dc.title | The new paradigm shift of brand loyalty : cognitive brand loyalty versus acquired brand loyalty | |
| dc.type | Thesis | |
| dcterms.identifier | 658.827 TIW |