Effect of TV channel explosion in the Ad-revenue of the print industry

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorJyotsna Viriyala
dc.date.accessioned2023-12-15T17:24:21Z
dc.date.available2023-12-15T17:24:21Z
dc.date.issued1996
dc.format.extentviii, 24p.
dc.identifier.other47
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4947
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG1994042
dc.subjectmedia planning
dc.subjectTV channel
dc.subjectexplosion
dc.subjectimpact
dc.subjectad-revenue
dc.subjectprint industry
dc.titleEffect of TV channel explosion in the Ad-revenue of the print industry
dc.typeThesis
dcterms.identifier659.111 VIR

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