How key opinion leaders and medical representatives conduct pharmaceutical marketing and influence clinical decisions

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dc.contributor.advisorU T Rao
dc.contributor.authorGhosh, Chandrima
dc.date.accessioned2024-01-04T17:19:59Z
dc.date.available2024-01-04T17:19:59Z
dc.date.issued2019
dc.identifier.other3975
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6430
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2017021
dc.subjectmedical supply
dc.subjectmarketing
dc.titleHow key opinion leaders and medical representatives conduct pharmaceutical marketing and influence clinical decisions
dc.typeThesis
dcterms.identifier610.284 GHO

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