Why consumption values change
| dc.contributor.advisor | Suraj Commuri | |
| dc.contributor.author | Ramakrishanan C. Pradeep | |
| dc.date.accessioned | 2023-12-15T17:24:01Z | |
| dc.date.available | 2023-12-15T17:24:01Z | |
| dc.date.issued | 1996 | |
| dc.format.extent | v, 34p. | |
| dc.identifier.other | 35 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/4814 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG199428 | |
| dc.subject | marketing research | |
| dc.subject | consumption values | |
| dc.subject | changes | |
| dc.subject | implications | |
| dc.subject | functional value | |
| dc.subject | social value | |
| dc.subject | emotional value | |
| dc.subject | epistemic value | |
| dc.subject | conditional value | |
| dc.subject | lifestyles | |
| dc.title | Why consumption values change | |
| dc.type | Thesis | |
| dcterms.identifier | 658.8343 PRA | |
| dcterms.subject | Park Avenue | |
| dcterms.subject | Van Heusen | |
| dcterms.subject | Arrow | |
| dcterms.subject | Levi's |
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